One founder’s climb from music and ministry to building opportunity, one neighbor at a time.

No Elevator to Everest – The Story of Will Acuff

Featured story on Mark Montgomery’s “A Minor In Reality” – a newsletter built for founders, both for-profit and nonprofit.

Yvon Chouinard describes the founder as a juvenile delinquent. Entrepreneurship is alchemy—you can learn some of it from a book, but never all of it. The leap from 0 to 1 is the hardest, the most rewarding, and the most fun. It’s also where most failures happen. Leap grasshoppers, the net will appear.